Businesses rely on online presence and one way of achieving this is through Facebook. Getting Facebook page indexed in Google can be a challenge. Your website can have its own brandable logo so your customers recognize it right away rather than the Facebook logo being the first thing they see. Never underestimate the power of having your own .com domain address and logo. A professional looking website will create an aura of credibility with your website users and potential customers.
One of the coolest features of fan pages is that you can have an unlimited number of fans or "Likes". Your personal profile limits you to 5,000 friends which is usually more than enough for most people but it isn't nearly enough for most businesses.
Making your images and now videos visible to Google's search engine spiders is imperative. Give them keyword rich titles and tags. After your fan page has 25 Likes, Facebook gives your you the ability to create a unique URL (or usernames as Facebook calls them) for the page. Because URLs are heavily weighted by search engines, it is vital that your fan page URL reflects an aspect of your business. Creating a unique URL/Username for your Facebook business fan page is an available function after your page has more than 25 likes. Google loves keyword rich URLs and don't forget the URL reflects what your business does.
Here's a quick example: Title: Facebook fan page name Meta Description: FB fan page name & About page Try including Facebook fan page name in your H1, H2 tags. Of course, this is not to say that Facebook pages are useless. In fact, they can be very useful as a compliment to your company website. By linking to your Facebook page from your website, you can drive users to your page and you can communicate with them through the social networking features which Facebook provides. It is highly recommended to have a Facebook page in conjunction with your website.
More obviously including contact details and a link to the relevant website is a must. Many people forget completely to do this and suffer as a consequence. Also indexing for local search engine results is imperative for Facebook SEO. Inbound links to your Facebook fan page from other sources including your website, YouTube etc. will help you get ranked higher in search engines. Make sure you link back from you Twitter profile and use a share box on your website.
One of the coolest features of fan pages is that you can have an unlimited number of fans or "Likes". Your personal profile limits you to 5,000 friends which is usually more than enough for most people but it isn't nearly enough for most businesses.
Making your images and now videos visible to Google's search engine spiders is imperative. Give them keyword rich titles and tags. After your fan page has 25 Likes, Facebook gives your you the ability to create a unique URL (or usernames as Facebook calls them) for the page. Because URLs are heavily weighted by search engines, it is vital that your fan page URL reflects an aspect of your business. Creating a unique URL/Username for your Facebook business fan page is an available function after your page has more than 25 likes. Google loves keyword rich URLs and don't forget the URL reflects what your business does.
Here's a quick example: Title: Facebook fan page name Meta Description: FB fan page name & About page Try including Facebook fan page name in your H1, H2 tags. Of course, this is not to say that Facebook pages are useless. In fact, they can be very useful as a compliment to your company website. By linking to your Facebook page from your website, you can drive users to your page and you can communicate with them through the social networking features which Facebook provides. It is highly recommended to have a Facebook page in conjunction with your website.
More obviously including contact details and a link to the relevant website is a must. Many people forget completely to do this and suffer as a consequence. Also indexing for local search engine results is imperative for Facebook SEO. Inbound links to your Facebook fan page from other sources including your website, YouTube etc. will help you get ranked higher in search engines. Make sure you link back from you Twitter profile and use a share box on your website.
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